Hiring SEO Company? Things to look for before hiring!!!
SEO i.e. Search Engine Optimization helps websites and e-commerce stores to have more visitors and increases the sales of the businesses. Search Engine Optimization is the most standard and compulsory method for the digital marketing process. Marketing is necessary for the growth of the business. Whether your business is running online or offline, you need a marketing channel to boost your sales. In today’s digital world, everyone is moving towards online platforms for enhancing their sales.
Nowadays the competitions among businesses are extremely high. They are considering each and every tactic to boost their sales and grow themselves at a faster pace than their competitors. This extreme competitiveness among them boosted the online market and e-commerce store. Not businesses, even customers are seeking comfort while ordering or purchasing any product or service. Almost every person who had got access to a smart-phone is searching for the desired product/service online before purchasing them. This trend is making businesses more curious to have their own online store.
Why SEO is important for websites and e-commerce stores?
But having an e-commerce store or website is alone sufficient in itself? The answer is BIG NO!!! Despite having a website or e-commerce store for your business, you may experience low sales and traffic as expected. This is only because of low traffic on your store or website. For getting searched on Search Engine Platform, there is a need for specific keywords inserted on website or store and optimization as per the various search engines. Without Search Engine Optimization, websites or e-commerce stores struggle to get searched through search engines.
SEO needs specialized knowledge and expertise for the best results. Generally, companies hire experts for performing SEO or they deliver this responsibility to an SEO Company. But this is not always the end of their worries!!! Due to extreme competition, there are many companies are scattered in the market claiming to be the best in the Industry. This extreme competition generally offers a low price and less time commitment to the businesses. And few of the businesses find them struggling in the trap of inexperienced digital marketers. This makes businesses suffer losses due to inexperience they have faced for their Search Engine Optimization of website or e-commerce stores. One needs to very careful before hiring an SEO Company to avoid inexperience.
Also Read: The Best Online Tools for SEO you must visit
Things to look for in an SEO Company
If you are looking for an SEO service provider company for your business, then you must consider some important factors before hiring them. These factors include various things like scanning the company profile, review, and references about them, their previous work, company ethics, contracts, and pricing, etc. One must visit the service provider company for understanding the company in detail. Follow them on social media profiles, read blogs posted by them and analyze the review and comments about the company. Now, let’s understand these factors one by one for better screening of SEO companies before hiring them for your business.
The Specialty of Company
Every company cannot hold expertise in all sectors of Digital Marketing for all industries. This can be possible only if they have separate departments for each of the fields. You must visit their website and complete your research about their claims. Ask them about their specialist industry or location or service line. This will help you in making a primary decision whether to continue with your research or not.
Always bank on Reference and Reviews
Reviews are the best storytellers about any company. It tells you about the past work of the company and also the customers’ experience with them. When it comes to SEO, then reviews are very important because this service is fairly subjective. You can also check the review on various portals like Google, Facebook, LinkedIn, Clutch, etc.
The other important aspect is the reference about the company. Ask their previous clients about their work and quality of service. Do your homework to ensure that you are going to hire a genuine company for your business.
Ask for portfolios and results of previous works
While in process of hiring an SEO Company, you can ask them for their portfolios and case studies related to their previous work. Do a basic exercise for understanding those result sheets. It will provide you a concrete idea of what you can expect from them. Try to learn about their other services like PPC marketing, social media designs, etc.
Learn about the Company’s Ethics
The most important things one must consider before hiring the SEO Company. You can garner this information from LinkedIn. LinkedIn is the most important place for this information. The knowledge about the leadership of the company and their work environment is an essential factor. If employees or the management team of the company doesn’t work along with the spirit of the company or if it seems they are disconnected from the company. Then it likely, they will not be dedicated to exemplary customer service.
Follow their Social Media Pages
Try to devote more time to your research. Follow the desired company on social media portals for observing their activities, reviews, comments, and quality of blog they are posting. This will help you to understand them properly as blogs and social media pages bring out the informal tone of the businesses.
Also read: Why ORM service is important for businesses?
Read the Contract and Compare the prices
One must read the contract properly before giving a nod for SEO. Sometimes few important words or clauses are embedded in the contract papers which were deliberately omitted from the verbal communications. Ask for the prices before heading and compare those prices thoroughly in the market on all factors.
Pay a visit to the office
Finally, make a visit to SEO Company to make sure that the company has got in-house staff for the completion of the project and the company is not dependent on freelancers. This will also assure you about the working methods of their staffs as you can ask them for results periodically.
SEO Company in Dwarka, Delhi
If you are in search of an SEO Company in Dwarka, then you can call Fausta Technologies. Fausta Technologies is the most trusted and premier SEO Company. Fausta is having a team of experienced Digital Marketers in their core team is known for providing the best result to their clients.
We have more than 700 clients with them. This huge number of clientele makes them more trustworthy in the market. The trained and experienced staff in their team makes the Best SEO Company in West Delhi.