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Content Writing tips for beginner

Content Writing

Content Writing: Do’s and Don’ts while writing SEO-Focused content

The process of content writing is not a cup of tea for everyone. And when it comes to writing SEO-focused content writing is something that requires technical knowledge of writing and SEO tools. The written content is as important as important is website or application. In actuality, content is the most basic yet fundamental part of marketing (either digital or offline) on which everyone is sailing. Writing is not a very easy thing to do for everyone. Writing is an art and everyone cannot be an artist. Hiring a content team is similar to hiring artists. So, almost every digital marketing company is equipped with its content team. This content team remains at the center of the digital marketing team. Either for the website or for social media posts or marketing purposes, everyone’s team is dependent on the content team for their work.

SEO-focused content writing not only requires good writing skills but also requires some technical knowledge like the use of the keyword, use of headings and sub-headings, writing meta descriptions, etc. These techniques and tactics implemented while content writing makes the work of the SEO team a little easy. Here, we will discuss a few dos and don’ts for SEO-focused content writing. These do’s and don’ts will surely be going to help all the content writers. 

Do’s while writing SEO-focused content

Writing SEO-focused content is quite important nowadays. As it will not only help the SEO team but will also help in avoiding rewriting the content as per the technical standards. One must need to follow below mentioned guidelines while writing content focused on search engine optimization.

Pick your Keyword before writing

Before starting the writing, the writer must do their keyword research properly. Pick one main keyword and three to four other keywords that need to be inserted into the content. Picking keywords before writing the content will help you to avoid the re-writing or post-insertion of keywords in the articles or blogs.

Research your topic properly

Research!!! One of the most important concerns while writing. Lack of research is one big issue observed in a few content writers. They do a little research on the topics given to them. This little research will always reflect the writer as the third person with lesser knowledge of the topic. The proper research will help them to generate unique content on that particular topic.

Decide your target audience

Yes, you have to decide and take care of your target audience while writing the content. You can’t expect everyone to read your article or blogs. The reading habits of each and every person is different. Your topic of writing might be interested in a specific group of people. But it can be boring or of no use for another group of people. Don’t be in a rush to impress everyone. It is always suggested to define and write the content according to your target audience.

Read Also: Facebook Ads Content Approach

Try to answer the query of the audience

The content writers need to focus more on giving solutions to the query to their audiences. While writing the content one must focus on the possible question that can be raised. And it will be best if you write the whole content in the questionnaire format. It will attract more readers to your article.

Insert a call to action in your article

Your article must be problem-solving in nature. And if you are solving a particular problem through your content, then it must include any call to action. The call to action is a tactic to keep your reader engaged with your website and articles. This call to action may include subscribing newsletter, call experts, free downloads, etc.

What to avoid while content writing?

This is the most important section for content writers and SEO managers. As if one cannot follow important “dos” in their content, then at least they can try to avoid “don’ts” while writing.

Avoid giving suggestion to readers

A content writer is able to write about almost every topic in the universe. But this ability doesn’t make them expert about each and every topic of the universe. And, if you are not an expert in a particular topic you can’t suggest it personally to your readers. You can provide references but not suggestions.

Don’t rush behind the high volume of keywords

The high influx of keywords doesn’t guarantee more search volume. Yes but forcefully increase of keywords may destroy the structure of your content.

Don’t go for the exact number of keywords

There is no specific number of keywords to be inserted in a particular content. Any number of keywords can be magical. Even the SEO tools say that this number is recommended. They don’t provide a guarantee for that exact number. Don’t disturb your writing structure while trying to keep the number of a particular keyword in control.

Stop following the keywords tool blindly

Yes, you heard that right!!! Stops follow the keyword tools blindly. These keywords tools don’t provide the latest data about trendy keywords. For example, many keywords fail to recognize the importance of the word “COVID-19” or “Alzheimer’s Disease” but in actual they are the most searched words in the world.

Call Fausta Technologies for Best SEO-focused Content Writing Service

For people or businesses searching for a content writing service in Delhi, Fausta is the best search. The content-writing team working with us is highly trained and experienced. In addition to their achievements, they are working with more than 700 companies. So what you are waiting for? Call Fausta Technologies now for the best content writing service in Delhi. 

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